by Daniel Kittell | Accounting News, Business Growth, Industry - Professional Services, News, Professional Services
Professional services organizations were already doing their best to embrace the challenges of ever-evolving technology developments when COVID-19 hit, forcing remote work, which in turn affected project delivery and resource management. Read on for growing trends that will support and enable growth and profitability for professional services businesses long after the disruptions of the pandemic have passed.
Implementing Automation and Artificial Intelligence
Extensive data-analysis is the most effective way to provide useful business solutions to clients, but it is a time-consuming process that is sensitive to human errors. Enter smart technologies enabled by artificial intelligence and machine learning. By decoding real-time data and systematizing large chunks of data into usable information, the process becomes simpler and less laborious. Utilizing past data can also help generate strong and clear data-driven insights for the client.
Look for organizations to start using emerging technologies to automate back-end tasks, which will allow employees to focus on specific roles within the company and grow in individual skill sets and abilities.
Increasing Remote Work and Virtual Offices
The pandemic pushed us into a virtual world overnight, and now that we know video-conferencing and collaboration tools are vital information-sharing resources, remote work has become an integral part of the work culture. Additionally, managers can keep track of project progress and employee performance across diverse geographic boundaries through resource management software. Virtual offices allow companies a wider reach of clientele, who have the opportunity to vet companies based on reputation and work portfolios, regardless of location.
Enforcing a Value-Driven Revenue Model
Some professional services charge clients by the hour, but this method excludes the value generated out of each task. For example, when an accountant saves a client 10% in taxes after an hour of billable work, the client is still invoiced based on the employee’s charge out rate instead of on the task’s value. Not only does this decrease profit margins for firms, but clients may not recognize the benefits realized. However, with the adoption of a value-driven revenue model, invoices to clients can reflect the benefits and profits made over the duration of the project (e.g., tax savings, ROIs, and insurance claims), which will increase earnings for firms.
Adopting a Hybrid-Talent Model
In order to reduce project resourcing expenses, professional services firms are embracing the use of digitized project management tools that predict resource demand ahead of time. This provides firms with the opportunity to draft a hiring plan based on project costs and demands. As such, many firms are moving toward a hybrid-talent model—a team comprised of contractors, freelancers, etc., as well as full-time employees. Not only does optimizing resource allocation help to prevent employee burnout, but it also controls project financials and helps to increase profitability.
Establishing a Tech-Supported and Connected Team
Research suggests that highly engaged and connected teams experience greater productivity, improved performance, and enhanced team morale. Moreover, an engaged team produces greater profitability. However, if some or all of your team is working from remote locations, encouraging team engagement can be challenging. By investing in a tech-enabled work culture with the use of collaboration tools, employees can communicate, problem-solve, and share important information in real-time.
by Pete McAllister | Accounting News, COVID-19, Industry - Professional Services, News, Professional Services
The pandemic lockdowns led to many professional service firms closing doors and, wherever possible, moving staff to home offices in anticipation of a temporary mode of operation. One year later, however, health safety concerns and economic uncertainty are still prevalent, prompting firms to think about a “new normal” post-COVID-19. This article covers some important points to consider as the economy begins to recover.
Cash Flow and Liquidity
If the past year has proven anything, it’s that fiscal resilience is imperative, and that likely isn’t changing anytime soon. Preserve cash, review capital investments, and cuts costs where possible.
Things to consider when thinking about cash flow:
- Assess works in progress and make any necessary changes or improvements in the areas of management and billing.
- Review and improve upon, if necessary, your accounts receivable system
- Analyze upcoming projects with a keen eye to scaling back on staffing, keeping in mind the risk of potentially losing key workers and talent.
- With social distancing guidelines in mind (and not knowing what the future looks like in regards to this), aim to reduce costs by reassessing real estate needs, existing office space, and places where you might be able to consolidate. This is especially important if some or all of your staff will be switching to permanent remote work model.
Things to consider when thinking about liquidity:
- Work out an agreement with leases. If your firm is in a financial position to remain in your current space, think about negotiating your lease renewal early and possibly extending it. Depending on circumstances and the current state of your space, you could approach discussions by offering free or reduced rent in exchange for tenant improvements.
- Review your lease for tenant improvements. If your lease provides an allowance for tenant improvements, it may be possible to negotiate the elimination of that allowance in exchange for the cash value or rent credit.
- Rent relief may be an option. Typically handled on a case-by-case basis, financial statements may be required to determine need.
New Opportunities and Growth
If your firm is in the position to be able to jump on new opportunities as they become available, don’t delay. Once your cash flow, liquidity, integrated technologies, and business processes are in good standing, develop a game plan for organic growth and expansion into new areas, including acquisition. Be mindful of how the increased demand that comes with growth can potentially burden each department, and have a plan in place to deal with the increased demand.
You’ve likely had to lay off or furlough valuable workers over the last year. If staffing shortage has prevented you from exploring new ideas and establishing new business practices, check the state of your cash flow and liquidity to see if now might be the time to expand your organization’s talent and expertise.
IT and Communication
With a year of pandemic life behind us, you probably have a good idea of how to move your firm forward in the future. If a remote working model has worked for all or part of your staff, you might decide to make it permanent. Be sure that your IT and cybersecurity infrastructure are up to date. Also evaluate methods of communication so that staff can easily and securely communicate with clients and each other.
Whether or not you foresee changes brought on by the pandemic as affecting lasting change to your business, one thing remains true: the key to success and growth is knowing the specifics and statistics of your organization in order to make wise decisions that will optimize business outcomes.
